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New Tech: Selfridges x Beats by Dr. Dre “Denim Lovers” Collection

Wednesday, July 3, 2013

In light of their new Denim Studio launching this summer, longstanding English retailer Selfridges now presents a collaborative project with Beats by Dr. Dre in the form of the “Denim Lovers” collection. Celebrating the world’s fabric of choice, the “Denim Lovers” collection finds the Beats Studio outfitted with a warp and weft-style denim motif, as well as sees the re-release of the original white colorway for the Beats Pill. Both items come with respective travel cases, executed in matching denim designs. This edition of the Beats Studio retails for £269.95 GBP (approximately $416 USD), while the Beats Pill is offered at £169.95 GBP (approximately $262 USD). Each is available now at the Selfridges Denim Studio.