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New Tech: Cordli iPhone Case by Aki Attawia

Tuesday, September 17, 2013


The Cordli is style and function case for your IPhone. It holds excess headphone cord through indented grooves at the back of the case. 


What is Cordli?

Cordli helps you Avoid the "cord bulge"! Don't wrestle with extra-long cords while listening to your music on the go; You can now enjoy new freedom with the Cordli case for IPhone 4/4s and 5. This case has been designed to match any pair of studio headphones like Beats by Dre or Soul by Ludacris with a 3.5mm diameter cord.

No need to wrap the excess cord around the case, or stuff them in your pocket; damaging your expensive cords. The Cordli case is both style and function protective case that won't cause cord damage. Simply weave the excess cord through the winding grooves in the case. You can save 10" of cord length or 20" by using the full length of the grooves. Enjoy your new freedom!

IPhone 5...

We have a design ready to be manufactured and produced for the IPhone 5. With the headphone jack at the bottom of the phone, this case design is so much easier to maneuver into your pockets. Our challenge is that we need to get to 1000 backers, for production of the IPhone 5 cases along with the IPhone 4/4s cases. You will be able to save the same 10" or 20" of cord length with the IPhone 5 design. Here it is, check it out.


Process/Progress 

The idea for the Cordli iPhone case was born of a need to create a discreet storage space for the commonly seen audio cords that come with many of the commercially available hi def audio cans. Aki (creator), an audiophile with not a lot of extra pocket room for his iPhone and excess cord length with his Dr. Dre headphones, developed a 2D mechanical layout of a proposed design. From there, a 3D CAD design was developed which was then used to produce a rigid 3D printed version of the pre-manufactured design. This prototype was used to illustrate the general look and feel of the product but was not sufficient to demonstrate the flexibility in material needed to fully evaluate a production quality silicone. This first initial 3D printed case led to a change in the design of the cord storage recesses (adding in additional length for chord storage) and also taking the bend radius for chords and depth of channels into consideration. The next step was to create a rapid mold used to cast parts in a urethane material. Several pre-production units were produced off of the mold and then evaluated. The parts were evaluated in the categories of form, fit and function. It was determined that 1. the design of the cable routing had been optimized for varying lengths of cord storage 2. strain on cables had been minimized by using a specific bend radius in the cable runs 3. cables were retained well and cable diameters were flush with the exterior cosmetic surfaces of the case thereby eliminating any snag points and potential usability issues. The limited sample run successfully produced parts that were defect free and ultimately validated the capability of the manufacturer / supplier chosen to mass produce the end product. (CLICK HERE FOR LINK)