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New Kicks: Nike LeBron 11 Officially Unveiled

Thursday, August 29, 2013


After winning back-to-back NBA Championships, LeBron James might just be the one twice over. The new Nike LeBron 11 plays to such accolades, providing King James with his lightest signature shoe yet. Coming in at 14.5 oz, the model features Nike Hyperposite for light lockdown and superior protection. Hyperfuse technology aids such ethos, as does Dynamic Flywire for secure fit and natural motion. Much like the LeBron X introduced Zoom Max, the LeBron 11 introduces a combination of full-length Lunarlon with a Zoom Air unit for his lowest and lightest cushioning system yet.

Duality is a theme on this reciprocal numbered signature, as the LeBron 11 looks identical upside down as it does right side up. Ambigram word art relays such a theme, seen in many attributes but exemplified best with the sockliner reading “LeBron” when right side up, but “James” when flipped.

Look for the Nike LeBron 11King’s Pride” to launch globally on October 12th. The “Terracotta Warrior” will release in Greater China on October 1st, followed by a North America and rest of the world drop on November 27th. (SOURCE)