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Uniqlo + J Spring/Summer 2010 Collection

Wednesday, December 16, 2009


Uniqlo announced today the +J Spring/Summer 2010 Collection. The line is a collaboration with fashion designer Jil Sander and was well perceived in its first season this year.

“The season introduces fresh perspectives on volume, teamed with perfect harmony in fiber, color, optics, and touch. Experimentation is essential, but subtle, leading to new interplays of material and motion.
Iconic simplicity

Leaving sporty stereotypes behind, +J endorses functional elegance, dynamic textiles, and distinctive shapes. Softly articulated, silhouettes give free reign to movement and ease. Fabrics are straightforward, expertly woven, alluringly sculptured, neat and subtle. Initiating marriages of convenience between structure and fluidity, delicacy and determination, coupling strong characters for the common good.
Natural nobility
The collection quietly bridges the emotional and the formal, femininity and masculinity, experience and evolution. Luxury lies in inspiration and discreet perfectionism, applied to truly modern tailoring. Environmental concerns move to the heart of research, engaging in clothing that is both responsible and innovative.
Clarity and Lightness
Opting for the precision of airy colors, white and pure ivory feature as the radiant center of energy and confidence. Pastel hues, pearly reflections, and chalked out acids create luminous lightness. Waterproof textiles become more feminine, made of ultra-fine cotton, tech-satins and sumptuous wools with an overwhelming impression of liquidity.”

Something to look out for! (CLICK HERE FOR LINK)